Well I wouldn't say Lopico Lovers is off to an amazing start, but it's better than not having any reviews at all. So far 7 reviews have been posted in the 11 days that Lopico Lovers has been up. I wouldn't say that this is good, but at least a few people have followed the links to review a business. Of course, this is only beginning, and for right now, Lopico Lovers is not directly accessible from every page - but if you add a business or vote for a business there is a prompt asking you to review it.
Here are a few examples (when you get to the page click on the heart):
Maumelle Barbershop in Little Rock
Papa John's Pizza in San Diego
Jimmy John's in Columbus
If you have any suggestions about how to improve the review program, I'm more than willing to listen.