Sunday, August 07, 2005

July Wrap

July was an interesting and productive month and hopefully August will continue the trend. While certain indicators would suggest a decline for Lopico, the most important numbers are steadily increasing. To me these numbers are the number of additions and votes that I receive and site revenue. I'm not going to give away too much information, but it was a strong month, with Chicago, IL leading the way as the most visited and most frequently added to. Coming out of the woodwork this month was Milwaukee, WI which had never been very strong for Lopico before, but this month managed to be very productive. This is of course because of my ads targeted to this region. It is probably a very good fit for Lopico, since it is a big city but more of a mid-level market. These types of cities tend respond better to the Lopico concept, but Chicago which doesn't fit the mold is still my leader.

Most likely the most significant change to Lopico in July was the Title Tag, which hopefully will increase the number of queries resulting in trips to Lopico, but as of yet I haven't seen much difference.

I'm also working on another site, that will serve as an aid to Lopico as well as many other sites. When it is fully launched I will announce it and there will be a link on Lopico.

August is going to be the month (I may have said this in July) when the redesign is finally launched, it is about 80% finished and I just need to run some tests and import my data from my database, but that won't take too long. So, with a little luck the new version of Lopico will be here soon for all to enjoy.

As always - The more you add the better we get.

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